Más Amor Fest 2026

Join us for the 4th Annual Más Amor Fest on Saturday, November 21, 2026, at Texas Lutheran University in Seguin!

Más Amor Fest is a FREE community festival bringing together live music, art, culture, cars, local businesses, family activities, and community for a full day on the TLU campus. Hosted by the Mexican American Student Association (MASA) and Center for Mexican American Studies (CMAS), the festival is open to everyone and admission is completely free.

Festivities begin at 10:00 a.m. and include:

*Car Show featuring classics, lowriders, trucks, motorcycles, custom builds, and more

*Vendor Market & Food Court with local businesses, makers, artists, food vendors, and more

*Live Music Showcase featuring artists and musicians throughout the day

*Live Graffiti & Mural Art

*Community Art Showcase featuring artwork from Seguin ISD students

*Adult Co-Ed Soccer Tournament

*Kids Zone and family activities

*Veterans programming and special recognition throughout the day

*Turkey giveaways and more!

The daytime festival runs from 10:00 a.m.–4:00 p.m., followed by a FREE evening concert from 4:30–7:30 p.m. featuring Baby Bash, Chingo Bling, and Amanda Solis with a Selena tribute.

Whether you're coming for the cars, music, food, art, shopping, soccer, or simply to spend the day with family and friends, there is something for everyone at Más Amor Fest.

FREE & OPEN TO THE PUBLIC

Come celebrate Más Música. Más Arte. Más Cultura. Más Comunidad. Más Amor.

Learn more and register for festival activities at masamorfest.com.